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The Mineheart Story

"We wanted to create a design wonderland, where everyday objects are more than just functional, they contain stories, love, art and poetry..." 

 

Since the beginning, the idea behind Mineheart was to create a playground for creativity and adventure, where fantasy meets design, and dreams meet industry.  We try to inject a sense of wonder into everyday objects and the spaces around us, telling stories and creating objects that are far from ordinary, they must extraordinary in order to meaningfully exist.

Key to Mineheart’s ethos is also the support of British manufacturing and environmental conservation. Mineheart wallpapers are made in the UK from FSC paper using ultra low VOC inks, and for every roll sold mineheart plants a tree. Read more about out tree planting project here.

Mineheart also offers custom made and bespoke pieces for clients. See the 'bespoke services' page here.

Mineheart loves to collaborations with like-minded artists and designers, and discover new materials and processes. We have worked with artists from various backgrounds and medias where their world meets mineheart in a complementary and surprising way. It has been a pleasure working with artists such as Himitsuhana, Chad Wys, Angela Rossi, Joao Figueiredo and Courtney Brims, often mixing or twisting classical ideas in new and unexpected ways. We love our work and we hope our products transmit that into the homes they are used in, and that we can continue on this exciting journey of art and discovery for many years to come ;-) Read more about the artists we work with here.

ONCE UPON A TIME

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Founded in 2010

Mineheart was founded by Brendan Young and Vanessas Battaglia in 2010 as an excuse to make interesting things together and travel to exciting places to exhibit their creations, such as Paris, New York, Tokyo and Milan.

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The name 'mineheart'

Having both worked for several years designing for high street brands, they had grown restless and frustrated with the commercial world, a dream persisted to create the perfect outlet for their ideas where they could truly explore their imagination and fantasies. The name Mineheart came a Shakespearian quote in Romeo and Juliet “mine eye and heart” to signify their intentons to follow their hearts and go wherever it led them. The logo of a creature, half crown, and half sheep represents a whimsical surreal world where anything is possible.

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A COTTAGE INDUSTRY

From the outset it was important for them to manufacture as much as they could in the UK. The first year mineheart was run from their home and they made many items in their garden shed an on the kitchen table. Using local suppliers and employing local craftsmen when necessary.

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Next chapter coming soon...

 

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